Head of Sales - UK

Location

United Kingdom

Aspiron is retained by a Series A cybersecurity vendor that has built strong momentum in North America, and we're now investing in our next phase of growth: EMEA expansion. Backed by top-tier investors and trusted by a growing base of enterprise customers, we're looking for a commercially-minded channel leader to build our EMEA partner ecosystem from the ground up.This is a rare opportunity to own a blank canvas — shaping strategy, selecting partners, and building the foundation for long-term regional success, with the full backing of a company that has already proven its product-market fit.

The Role

As our first Head of EMEA Channel, you will be responsible for designing and executing our channel go-to-market strategy across the region. You'll recruit, enable, and grow relationships with top-tier and regional security partners, working closely with sales, marketing, and leadership to drive pipeline and revenue through the channel.This is a hands-on, build-it-yourself role — ideal for someone who has done this before and wants to do it again, this time with true ownership.What You'll Do

  • Design and launch our EMEA channel program from scratch, including partner tiering, incentives, and enablement frameworks
  • Recruit and onboard key strategic and regional partners across EMEA
  • Own relationships with major security-focused partners (e.g. Optiv, GuidePoint, Trace3, and their EMEA equivalents), as well as high-value regional resellers, VARs, and MSSPs
  • Build joint business plans with priority partners to drive co-sell and influenced revenue
  • Work cross-functionally with sales, marketing, and product to ensure partners are equipped to sell and support our solution
  • Represent the company at partner events, conferences, and industry forums across EMEA
  • Report on channel performance, pipeline contribution, and partner health to senior leadership
  • Act as the voice of the channel internally, shaping how the business thinks about EMEA go-to-market

What We're Looking For

Essential:

  • A proven track record of building EMEA channel programs from the ground up at a cybersecurity or security-adjacent vendor
  • Strong, existing relationships with major security channel partners such as Optiv, GuidePoint, Trace3, or their equivalents, alongside credibility with regional/local partners across EMEA
  • Deep understanding of the security reseller/MSSP/distributor landscape across multiple EMEA territories
  • Comfort operating in a Series A environment — resourceful, self-directed, and energised by building rather than maintaining
  • Strong commercial acumen, with the ability to build joint business plans and track channel-influenced revenue
  • Excellent stakeholder management skills, both internally (sales, marketing, leadership) and externally (partners)

Nice to Have:

  • Experience scaling a channel function from a "team of one" into a broader team
  • Existing network within EMEA cybersecurity distributors
  • Multilingual capability (a plus, not a requirement)

Why Join Us

  • Genuine ground-floor opportunity to define EMEA channel strategy for a fast-growing, well-funded security vendor
  • High autonomy and direct access to leadership
  • Competitive base + commission/OTE, plus equity

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